Global Media announces Digital Media consolidation

Article posted by Karen Gilmour [on the NGS intranet]

Memo from Ted Prince, Chief Operating Officer, National Geographic Global Media

November 10, 2010

I want to advise you of a reorganization underway within our Global Media units. Obviously the pace of change in the world of content creation and distribution is getting faster all the time, and National Geographic must be agile as we move forward. Print isn’t the only place where convergence is rapid. Platforms such as mobile, Web and interactive publishing are also converging with great speed, and as a result, we believe that our goals will be best served by consolidating our currently distinct digital business units into one unit: Digital Media. Closer collaboration should allow us to be even more effective creating new products and taking advantage of new opportunities.

At the same time, we want to refocus our strategic business development efforts. Rather than being a unit that has both business development goals and P&L responsibilities, we will recast that activity as a strategy and development group, working in service of and across all of Global Media, looking for transformative deals, strategies and opportunities.

Change can present new opportunities, but some aspects of it can be hard. This move impacts a number of people, including Paul Levine, who will be leaving us at the end of the year. I truly believe that Paul’s leadership and efforts as Executive Vice President, Interactive Platforms, and Corporate Strategy & Development, over these past few years are among the reasons we are so well positioned today. He has been instrumental in incubating and developing many of our new businesses, including gaming, mobile and interactive publishing. We’re delighted that he will continue to serve as an adviser during this transition.

As part of this reorganization, John Caldwell’s role as President of Digital Media will expand to include mobile, games and interactive publishing (in close collaboration with Declan Moore and all of our publishing units), and Chris Mate, VP, Games, and Aaron Kohn, VP, Corporate Development, & General Manager, Mobile, will now report to John. Julie Bellonte, SVP, Global Home Entertainment, will report to Linda Berkeley for retail distribution and directly to me on digital distribution matters. Bernice Chu, VP, Business Development, will also report to me while we undertake a search to recruit a senior executive to lead our newly constituted corporate strategy unit.

And in order to better align our Maps business with our other publishing activities, Charlie Regan, VP & General Manager, Maps, will move to Declan Moore’s Publishing Group effective January 2011. 
I know you’ll all join me in wishing Paul well and in supporting our team as we work our way through this reorganization.

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