Caring About the Planet — and Our Brand

Take a look at this new NGS “partnership” with Shell:

Then consider this environmental disaster:

And then ask yourself: What if the oil well that blew up belonged to Shell instead of BP?

Put another way: Are oil companies a good corporate “partner” for a Society like National Geographic? Is it smart for NGS to help greenwash companies like Shell? Is this a prudent way to “monetize” our Brand?

Any thoughts, John Fahey?

  • Not particularly related, but the oil spill reminded me of this….

    http://www.youtube.com/watch?v=EjmtSkl53h4

    “there’s nothing wrong with the planet in the first place. The planet is fine. The people are f*cked! Compared with the people, the planet is doin’ great. It’s been here over four billion years . . . The planet isn’t goin’ anywhere, folks. We are! We’re goin’ away. Pack your sh*t, we’re goin’ away. And we won’t leave much of a trace. Thank God for that. Nothing left. Maybe a little Styrofoam. The planet will be here, and we’ll be gone. Another failed mutation; another closed-end biological mistake.”

    – George Carlin

    • Not related?? You kidding? Seems right on point. In fact, it’s one of the best summaries of what this blog is all about.

      Thanks for sharing the link, G. I’m gonna post it above….

      – YAU

  • Not particularly related, but the oil spill reminded me of this….

    http://www.youtube.com/watch?v=EjmtSkl53h4

    “there’s nothing wrong with the planet in the first place. The planet is fine. The people are f*cked! Compared with the people, the planet is doin’ great. It’s been here over four billion years . . . The planet isn’t goin’ anywhere, folks. We are! We’re goin’ away. Pack your sh*t, we’re goin’ away. And we won’t leave much of a trace. Thank God for that. Nothing left. Maybe a little Styrofoam. The planet will be here, and we’ll be gone. Another failed mutation; another closed-end biological mistake.”

    – George Carlin

    • Not related?? You kidding? Seems right on point. In fact, it’s one of the best summaries of what this blog is all about.

      Thanks for sharing the link, G. I’m gonna post it above….

      – YAU

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